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Hello! I'm Claire

Energetic and dedicated individual with hands-on experience in instructional designing. Demonstrated capacity to leverage inclusive insights of Instructional Technology & Media acquired from master’s degree at Teachers College, Columbia University. Skilled in conducting meetings with SMEs, instructional designers, and video producers for supporting strategic decisions and identifying areas of improvement. Ability to support design, development, and maintenance of business-critical global learning programs. Capable of understanding new learning approaches, technology, and tools while conducting continuous quantitative and qualitative researches. Proficient in utilizing HTML, CSS, JavaScript, Adobe Premiere Pro CC, Adobe InDesign, Storyline, Final Cut Pro X, Powtoon, Panopto, Qualtrics, Microsoft Office Suite, G Suite, Mailchimp, and Hootsuite. Articulate communicator with strong aptitude to excel at instructional design area.

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Claire Zheng (She/Her)

​Instructional Designer

Email:

Location:

New York, NY

EDUCATION

EDUCATION

Teachers College, Columbia University                                                               New York, NY
Master of Arts in Instructional Technology & Media                                                 May 2022 
Cumulative GPA: 3.87/4.00

​Publication: The ARt of Inequality: A Youth Social Justice Exhibition in Augmented Reality

S.I. Newhouse School of Public Communications, Syracuse University             Syracuse, NY

Bachelor of Science in Public Relations, minor in Management Studies                May 2019 

Honors: Cum Laude, Dean’s List

Cumulative GPA: 3.58/4.00

EXPERIENCE

EXPERIENCE

August 2022–October 2023

Instructional Designer

TE Connectivity                                                                                           Remote

  • Fostered a collaborative relationship with APAC region SMEs, spearheaded the creation of multilingual learning programs, and resulted in a 100% surge in the course development rate and higher completion rates.

  • Adopted the ADDIE model to craft and execute product and software training materials for a vast global learning community comprising 4,000+ users, inclusive of internal stakeholders and external distributor partners.

  • Managed the end-to-end process of migrating the LMS, emphasizing a smooth transition with minimal disruption; major responsibilities included tracking user profiles and SCORM files migration in Excel and redesigning and enhancing learning materials for the new platform within a two-month timeframe.

  • Redesigned the internal Digital Toolkit platform and created high-impact visual learning materials such as banners, infographics, presentations, and product guides, all geared toward bolstering audience engagement and retention.

May 2021 - May 2022

Instructional Designer

Assistant

Columbia Video Network                                                                  New York, NY

  • Collaborated with key partners including video production team and SMEs to enhance lecture videos and course assessments, resulting in an increase in course completion rate by 150%.

  • Enhanced courses’ quality by analyzing qualitative and quantitative feedback, strategizing with SMEs, drafting design solutions and implementing supplementary course materials, driving an increase in course rating from 4.3/5 to 4.8/5.

  • Optimized learning experiences for 100,000+ learning communities by organizing weekly meetings with teams of 20+ content experts to develop course materials and respond to learners’ questions.

  • Devised strategies for new courses by investigating into course topic, software and technologies, building learner profiles, sourcing proper talents, and developing course syllabus.

May 2020 - Jan. 2021

Marketing Director

BaLiDao Kindergarten                                                                                 Remote

  • Supervised a team of eight teachers on generating social media content on a weekly basis and present monthly social media reports for the management team to meet end goals and KPI 

  • Oversaw, built, and implemented digital marketing campaigns, and publish articles and videos with Adobe Premiere that generate 30,000+ views

  • Developed social media specialists training material including videos and slideshows for a community of 20 teachers to reinforce video editing and social media writing skills

  • Composed outreach to parents, teachers and school leaders as needed to build a collaborative community

Aug. 2018 - Dec. 2018
Aug. 2019 - April 2020

PR Specialist

Allegravita                                                                                         New York, NY

  • Managed day‐to‐day activities for technology and lifestyle clients, including research, planning, implementation and evaluation of public relations activities 

  • Attended client meetings and supported account managers by conducting research and drafting reports

  • Published 32 reports, press releases and other media communications to promote clients’ enterprises and coordinated translation work between Chinese and English

  • Proposed and implemented effective social media strategies to promote brand recognition for clients’ companies in multiple countries, including the U.S., China, Japan and Italy

  • Wrote and published media communications weekly on Facebook, Twitter, Weibo and WeChat and updated clients’ websites on a regular basis

June 2020 - Jan. 2021

Female Leadership

Community

Operations Manager

Ed for Growth                                                                                             Remote

  • Conceived and established an online community of 200 members to increase awareness around female leadership and women empowerment

  • Planned and scheduled speaker events, attracted 500+ audiences via Zoom, and developed event promotion materials including posters, blogs, and video recaptions

  • Designed surveys to analyze community members’ demographics and enhanced UX based on the feedback

SKILLS

SKILLS

Keyboard and Mouse

Project Management

Content Creation & Analysis

Curriculum Development

Learning Management System

Assessment Development

Adult Learning Theories

Client Engagement

Strategy Planning & Execution

Social Media Management

CONTACT

Contact Me

© 2023 By Claire Zheng

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